| So you're thinking about opening a jewelry store. | | | | that allows the customer to view all of the |
| Have you given some thought to all of the | | | | jewelry at the same level. Most mall stores have |
| elements that go into your plan? If you've only | | | | their jewelry display cases lined up in such a way. |
| thought as far as the jewelry and the building, | | | | If space is an issue, a vertical 360º jewelry |
| you're just getting started. There are literally | | | | display case is another attractive option. The |
| hundreds of components that go into creating a | | | | 360º display case will conserve space, add |
| successful, customer-friendly jewelry store. | | | | depth to a room, and allow your jewelry to shine |
| The three most vital things to be considered are | | | | from all angles. You can even get L-shaped |
| packaging, display options and security. If you | | | | jewelry display cases to turn a corner when |
| aren't prepared for it, it is easy to get | | | | necessary. The most important thing is that you |
| overwhelmed when faced with the task of | | | | pick your display case based on the space you |
| assembling your store. Here are a few things to | | | | have available. |
| consider as you begin planning: | | | | Security: One of the most important components |
| Packaging: You can have the finest diamonds in | | | | of operating a successful jewelry store is an |
| the world. But what is the customer going to | | | | effective security system. And that starts with |
| carry them home in? The jewelry box is one of | | | | security cameras. A real or fake security camera |
| the most recognizable trademarks of the industry. | | | | can go a long way to deterring theft and burglary. |
| And you're going to need a lot of them. Your | | | | Installing even a fake security camera sends a |
| best bet will be to buy wholesale jewelry boxes in | | | | message to would-be criminals that their actions |
| the most common shapes and styles, so that | | | | are being watched closely. If you can, a series of |
| you're prepared for anything. | | | | real security cameras is your best option. But you |
| If you are trying to establish your brand, you can | | | | can also mix and match a few fake security |
| have your wholesale jewelry boxes custom | | | | cameras along with your real system. Just make |
| printed to fit your name and logo. You can also | | | | sure the real security cameras are installed in the |
| buy jewelry boxes in a wide variety of colors to | | | | areas of most concern. |
| fit the scheme of your business. A uniform line of | | | | Of course in the jewelry industry, security goes |
| wholesale jewelry boxes will go a long way | | | | beyond the cameras. It would also be a good idea |
| towards building a professional image in the mind | | | | to install a door entry chime to alert your staff |
| of your customers. | | | | when a customer enters the store. You can |
| Display: Jewelry display cases are second only to | | | | cover a greater range with your security |
| a quality product when it comes to factors | | | | cameras if they are behind a mirrored globe in the |
| affecting a successful sale. Part of the attraction | | | | ceiling. It is hard to avoid a camera when you |
| to a particular piece is the way it is presented. | | | | aren't sure which direction it is pointing. Jewelry |
| Choosing which jewelry display cases are right for | | | | store owners would also be well advised to install |
| your store will depend largely on the amount of | | | | some sort of alarm system to deter after-hours |
| room that you have to work with. If you have | | | | theft. |
| the room, it is always best to go with a setup | | | | |