| The Dan Kasoff Company first began to produce | | | | or it can be found in print style, with the |
| jewelry in the 1930's; however, the name | | | | copyright symbol. His signature look has |
| Florenza was first used in 1948. The company | | | | interesting stones and expert metal work. |
| ceased operation in 1981. | | | | Antique-looking gold tone, silver tone, or |
| | | | metal. Most pieces are unusual, with |
| Florenza jewelry has a style and design all | | | | creative use of color. |
| his own, easily identifiable. Antique looking | | | | |
| settings give the jewelry a Victorian look. | | | | Florenza Made beautiful jeweled dresser |
| Florenza always used the highest quality | | | | accessories. These are also fun to find, and |
| materials and rhinestones. | | | | often re-sell well. The Florenza prices on |
| | | | the collectible market today is rising. |
| He also used the large beautiful stones as | | | | |
| the center piece in his designs and | | | | For a beginner collector of vintage jewelry, |
| rhinestones an inch or larger were also | | | | I feel that Florenza is a terrific designer |
| common. More so than just a designer of | | | | to look for, at least one or two pieces. |
| vintage jewelry, Florenza made picture frames | | | | Prices are only going to climb higher and is |
| and trinket boxes to jeweled pillboxes and | | | | a good investment. The best thing to do is |
| pincushions. | | | | buy sets, pieces that move or tremble, and |
| | | | interesting figural pieces. Look for the wide |
| The Florenza mark on back of his jewelry | | | | bracelets, these are sought out by many |
| pieces is in script with the copyright symbol | | | | collectors. |